Exploring New Horizons: Launching Our Own Blend
of Coffee with Two Chefs

As someone who's been on an incredible journey of running, vlogging, and trying to save lives through my mission of supporting vulnerable children, I am delighted to share the latest milestone in our entrepreneurial venture—our very own exclusive blend of coffee through the Two Chefs meal prep business.

For those who may not be familiar, Two Chefs were created out of a passion to provide people with healthy, sustainable, and unprocessed foods, all with the convenience you'd usually find with processed meals. Our primary goal has been to assist those who train or hit the gym regularly. After all, you've probably heard the phrase, "You can't out-train a bad diet." This is the core belief that drives us.

Over the past weeks, our meal prep service has been growing steadily, furnishing me and other users with nutrient-rich, balanced meals that support our active lifestyles. Personally, as someone who is deeply invested in long-distance running, I've found that sticking to a balanced diet is essential. However, I've often found myself struggling with snacking—those moments in between meals that can sometimes derail an otherwise perfect day.

Enter our new venture: coffee. Partnering with a local coffee roastery, we have just launched our own branded coffee blend. The premise is simple but impactful. Many folks, including myself, often overlook the calories we consume not just through food but also through drinks. And that's where our coffee blend comes in.

Caffeine is a powerful, natural catalyst for energy. Whether you're exercising, running, or just need a boost, a cup of coffee can be your best legal aid. I've been using caffeine in various forms for quite some time and can vouch for its efficiency. Now having a coffee blend that I truly enjoy makes it all the more exciting. It's especially useful before I exercise, offering a burst of energy that significantly aids my performance.

From a business perspective, launching our coffee blend is equally thrilling. The key allure lies in its production and distribution strategy. Unlike our main meal prep line—where we handle everything from cooking, blast freezing, packaging, to distribution—the coffee creation process is managed entirely by our coffee roaster partner. This makes it a simpler, yet highly valuable addition to our product line-up. Although the gross profit margin might be smaller because we only handle distribution, the lack of complex manufacturing and distribution costs aids positively in our overall profit margins.

Moreover, incorporating such add-on products can also enhance our revenue streams without significantly impacting our operational processes. This strategy is poised to not only aid our immediate financial health but also pave the way for more additions to our product line.

So, for those of you who are into training or competing, I'd urge you to look at strategic ways of incorporating caffeine into your routine. It can provide remarkable energy boosts, making those long runs or intense training sessions feel a tad easier.

Finally, if you own a business with cost-heavy goods and products, consider partnerships that allow you to distribute ready-made products. Adding such items to your line-up could diversify your offerings and positively impact your profit margins.

As I continue on my running, vlogging mission to save children's lives, I invite you to join me in this journey. Support us by trying out our products, sharing our story, and helping us raise more awareness and funds for our cause.

Stay positive. Stay happy. See you again tomorrow.

Kevin Brittain