Ready to move from idea to income faster than ever before? I just built a brand-new business – and generated revenue – in less than eight weeks, all while running barefoot towards my mission to raise £1,000,000 for children’s causes. Sound impossible? Let me show you exactly how I did it, so you can too.
I’m Kevin Brittain, founder of the Runpreneur Challenge. I’m not only attempting to run 40,075km around the world to save children’s lives – I’m also walking the walk (and running it, barefoot!) when it comes to building ambitious businesses, quickly and sustainably. On consecutive day 1,769 of my run vlogging journey, I launched a new digital operations business, generating real income in less than eight weeks – some of which I was away on holiday. If I can do it, so can you.
For two years, I sat on my idea, unsure if I was ready. The turning point was simple: I found capacity, said “What have I got to lose?” and went for it. But – crucially – I didn’t leap blind. Instead, I obsessed over the business model, stress-testing, validating, and making sure there was genuine market demand.
Pro Tip: Don’t just trust your gut. Put your idea to the test from every angle. If you skip this, you could be building a business nobody wants!
Here’s the absolute game-changer: AI. I spent 25–50 hours using AI tools to act as my sounding board. From poking holes in my business plan to helping with research, AI gave me the confidence to launch.
Action Step: Use AI to challenge your assumptions, scrutinise your business ideas, and accelerate research. It’s like having a team of consultants in your pocket.
Going solo? Think again. I leaned heavily on my existing team across setup, admin, compliance, marketing, sales, delivery, and retention. Their support shaved off weeks of effort and frustration.
Tip: Don’t try to do everything yourself. Surround yourself with people who fill your gaps. Your team is your accelerator.
I applied the 80/20 Rule ruthlessly. I identified the steps that get your customers, paid, and keeping those customers. Everything else? That could wait.
The fast-lane flow:
Capture attention
Take enquiries
Make sales
Take payment
Onboard clients
Deliver to clients
Retain and repeat business
Challenge: Can you map your own critical client flow in 7 steps? Focus there first for fastest results.
No shortcuts here. Yes, I’ve enjoyed businesses that run themselves, but the early days always require focus, effort, and vigilance. Burnout is real if you overdo it (another reason the right team matters!).
Why am I so passionate about speed, purpose, and progress? Because every day on my 4,292+ day challenge brings me closer to running the world – raising vital funds for children’s charities. The more successful my businesses, the more lives we change. When you grow with purpose, the impact multiplies.
Leap, but plan: Be bold but validate.
Use AI: Don’t miss out on the biggest entrepreneurial hack of our time.
Build a dream team: You’ll move further, faster, together.
Apply 80/20: Work smart before you work hard.
Join my journey: Subscribe, share, and support – every step we take is a step towards saving lives.
Are you ready to build faster, smarter, and with more impact? Drop your burning business questions as a comment, or DM me directly. Let’s inspire each other to smash our goals for good!
Keep moving forward. Stay positive. Stay happy. And remember – with the right strategy and support, you can build something extraordinary, fast.
🚀 Subscribe to the Runpreneur YouTube and join my mission to go beyond day 4,292, run 40,075km, and raise £1,000,000 to save children’s lives. Every like, comment, and share gets us closer. Thank you!