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Episode 1824 - First Day With My New EA

What If You Could Buy Back 20 Hours a Week — Instantly? Here’s How I Did It

October 06, 20254 min read

What If You Could Buy Back 20 Hours a Week — Instantly? Here’s How I Did It


Are you so busy you can barely breathe, let alone grow your business, spend time with family, or even relax? If you’re drowning in emails, overwhelmed by incoming messages, or feeling stuck in an endless loop of admin, you’re not alone. Trust me—I’ve been there, running lean teams, scaling companies, and juggling the all-consuming mission of the Runpreneur Challenge—all while chasing that audacious goal to go beyond Day 4,292, running 40,075km and raising £1,000,000 to save children’s lives.

But today is the day everything changed. (No exaggeration.)

Welcome to Day 1,824: My First Day With a New Executive Assistant

You might think recruiting an assistant is old news, but I’m going to share the real, radical mindset shift that’s saving me up to two full days every week. And if you want to get some of your own life back—whatever your journey—this is for you.

The Power Move: 80% Done by Someone Else is 100% Amazing

I’ll confess: I’ve had brilliant people around me—personal assistants, virtual assistants, various team members. But inspired by Dan Martell’s “Buy Back Your Time” (finally listened to it after years!), I realised something essential: If someone else can do a task 80% as well as me, I’ve already won.

Too often, perfectionism or habit keeps us clinging to every small job. But letting go? That’s the real accelerator.

Why a True Executive Assistant Is a Game-Changer (And Why It Took Me So Long)

This wasn’t an outside hire. I promoted someone who’d been working by my side for years—utter trust, deep knowledge, the perfect fit for this leap. Even from day one, the impact was instant. Why? Because I followed Martell’s advice on two fronts:

  1. Calendar Management: Full ownership, not just loose oversight.

  2. Inbox Command: Not just emails, but every incoming channel—post, social, WhatsApp, text. My EA is now the gatekeeper, the shield, the time-protector.

Imagine your calendar finally serving you, not running your life. Picture every inbound message (from any platform!) screened, sorted, and even delegated for you. The difference? Huge.

Automation That Actually Frees You (Not More Tech Overwhelm)

Here’s the clincher: We built automation so I can delegate by voice—while running, working, or even cooking! Voice notes are transcribed, archived, and actioned daily by my EA, who routes them to the right team member and keeps me looped in.

No more “I’ll do it later” bottlenecks. No more admin pileups that eat into my momentum and goals.

The Numbers: 15+ Hours Reclaimed

I estimate this will save me at least 15 hours a week—conservatively. That's two full days given back to focus on the impact, strategy, and Runpreneur Challenge milestones only I can achieve. Imagine the compounding effect over months and years!

And here’s my challenge to you: If you recruit and trust someone to do those “80%” jobs, your results will snowball. The first step feels hard, but it gets exponentially easier—and you unlock time you never thought possible.

Want to Achieve Epic Goals? Start Here.

Whether you call them an executive assistant, personal assistant, admin support, or VA—labels don’t matter. It’s the empowerment, the trust, and that willingness to hand over tasks and let others shine.

  • Delegate as soon as possible.

  • Let people do it their way—even if it’s just 80% as you’d do it.

  • Build systems that work for you, not the other way around.

Join My Journey: Running the World, Saving Lives

Every day, I run (barefoot!), vlog, and share this mission to run 40,075km, go beyond Day 4,292, and raise £1 million for children’s causes. The bigger my impact, the more lives we save—together. And every minute I buy back from admin, I’m doubling down on the reason I started this challenge.

Want more behind-the-scenes insights on productivity, growth, and building businesses with heart? Subscribe, comment, and join our movement. And if this helped you, share it. Every like, comment, and share helps us get closer to that £1 million goal.

Let’s crush those bottlenecks, win our time back, and create change. Because if I can do it running a marathon every day—so can you.

Stay positive. Stay happy. Stay unstoppable.

Kevin Brittain


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I am on a mission to raise £1,000,000 for children's causes by daily run-vlogging barefoot-style, covering the total distance of a lap around the world—40,075 km.

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